Coaching Access Management Systems has been operating since 2005, building deep expertise in mental health coaching, PTSD and trauma therapy, and disability access consulting. Despite the experience and reputation, the brand and website hadn't kept up. They came to us wanting to modernise while honouring the colours and trust they'd built over the years.
We refined the existing blue and yellow palette rather than replacing it, bringing more warmth and professionalism to colours the client and their community already trusted. The logo was redesigned in multiple configurations for different applications. The website was rebuilt mobile-first with clear information architecture, making it straightforward for people in vulnerable situations to find what they need.