Some brands are seen.
The best ones are felt.
If your business has outgrown its first logo, or you are starting one and want to get it right from day one, this is where your brand finally catches up.
You didn’t build your business by accident.
You worked for it, you got good at it, and people notice. Then they look at your logo, your website, your social feed, and it doesn’t reflect any of that. That gap isn’t just annoying, it’s costing you. It’s the person who went with someone else because they looked more established. A weak brand doesn’t just look wrong, it works against you.
Are you ready to fix this?
Brand strategy and identity,
built to last.
A visual identity that actually reflects the business you have built, not a template with your logo dropped in. Strategy first, then a mark, a colour palette, typography, and a brand toolkit that holds up everywhere your business shows up, from your van to your invoices to your website.
- Brand strategy & positioning
- Logo & visual identity
- Brand guidelines toolkit
Every project runs through S.T.O.R.Y, a five step brand transformation process, that leaves nothing guessed.
- SStudy
- TTailor
- OOriginal
- RReveal
- YYours
The work speaks. So do they.
I couldn't be happier with the work Nathan Hurst Creative did for Terracotta Store. After purchasing the business, I wanted to give it a little refresh and bring the brand back to life, and Nathan understood exactly what I was looking for from the very beginning.
He took the time to really understand the meaning behind the name Terracotta, the earthy colours, the feeling I wanted the brand to evoke, and most importantly, my vibe. Throughout the whole process, Nathan was thoughtful, creative and incredibly easy to work with. He guided me through each step, listened carefully, and somehow turned all my ideas into something that felt completely “me”. I highly recommend Nathan Hurst Creative - talented, intuitive and genuinely wonderful to work with!
We've had the privilege of working with Nathan over the past two years at Rexy Clothing, and he's been incredible to work with. He's highly professional, adaptable, and consistently delivers great results. Both of our shoots were organised on short notice and took place in pretty hectic environments, but Nathan had the equipment, experience, and flexibility to roll with the punches and still produce shots we were extremely happy with. Couldn't recommend him enough.
After months trying to create my own logo with AI, it was obvious how generic and basic it was. Nathan's process gave me a logo I do a second take on every time I hand over a business card, one I'm genuinely proud to wear. I'll recommend Nathan Hurst to anyone looking to get branding that sets them apart!
A true professional! Nathan did an excellent job of taking the time to learn who we are. Absolutely nailed the branding of my business, from the logo, the colours, to the overall design, perfectly encapsulated who we are in the branding.
Wondering what your brand actually needs?
Don't worry, I understand. That's why I created the brand scorecard. Every brand sits somewhere on this line. Answer eight quick questions and it'll show you where yours sits, with tips you can use today to start improving it.
Photography that actually looks like you
Stock photography makes a strong brand invisible. Photography built around your brand does the opposite, it is often the first honest thing a potential client sees about your business, before they have read a word you have written.
See Photography
Let’s build something worth feeling.
That gap you have been feeling, it is closable. Book a discovery call and let me see if it is a fit.